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Preisser Tech
Website Redesign

Take Over Your Outdated Website With a Modern Custom Rebuild

Existing site too slow, ugly, or broken to fix? Preisser Tech rebuilds it from scratch in modern code without losing your SEO.

Preisser Tech delivers website redesigns for Kansas businesses with outdated, slow, or underperforming sites. The firm takes over existing websites — Wix, Squarespace, WordPress, GoDaddy, or old custom builds — and rebuilds them from scratch in modern Next.js, React, and TypeScript. Founded by Tyler Preisser in Hays, Kansas, the firm preserves SEO equity through proper redirects, content migration, and search engine notification while delivering a faster, better-looking, higher-converting site.

Signs you need a redesign

When a redesign beats a patch

Every existing site has problems. The question is whether to patch or rebuild. Signs that a rebuild is the right call:

  • Site loads slower than 3 seconds on rural Kansas broadband
  • Mobile experience is broken or inconsistent
  • Site doesn't appear in Google's local pack despite traffic
  • Conversion rate is below 1% on commercial-intent traffic
  • Site is on a platform that limits structured data or schema markup
  • Site is on WordPress with 20+ plugins, security issues, or constant maintenance overhead
  • Site looks like every other business in your industry (template fatigue)
  • Site doesn't have FAQ schema, named entities, or AI-engine optimization
What we do differently

Redesign vs. starting from scratch

A redesign is not the same as a brand-new website. The difference is preserving what's working — SEO equity, content that ranks, named clients, photo libraries — while throwing out what isn't.

Preisser Tech audits the existing site first, identifies content and rankings worth preserving, designs the new site to inherit and improve those signals, and migrates carefully with proper 301 redirects and search engine notification.

What we deliver

Website redesign engagement includes

Every Preisser Tech redesign engagement covers:

  • Full audit of existing site (performance, SEO, content, conversion)
  • Content migration plan — which pages survive, which consolidate, which retire
  • Custom design and code rebuild in Next.js, React, TypeScript
  • 301 redirect map preserving all inbound link equity
  • SEO migration checklist — sitemap, robots.txt, search console verification
  • Schema and structured data added (LocalBusiness, FAQPage, Service, Person)
  • AI-engine optimization (engineered first paragraphs, named entities)
  • Cloudflare Pages deployment with edge CDN
  • Launch checklist preventing typical redesign disasters (lost rankings, broken links, missed redirects)
  • 30 days of post-launch support and ranking monitoring
Common takeover scenarios

Sites we regularly take over

Most redesigns fall into one of these patterns:

  • Wix/Squarespace — original site builder is no longer adequate; speed and conversion suffer
  • WordPress — too many plugins, security issues, or developer left without documentation
  • GoDaddy/Hostinger website builders — limitations are too restrictive
  • Old custom sites — coded years ago, no longer mobile-friendly or fast
  • Agency-built sites — agency went out of business or stopped supporting the site
  • Industry-specific website mills — every business in the trade has the same site

Frequently Asked Questions

Will I lose my Google rankings during a redesign?

Not if it's done right. Preisser Tech preserves SEO equity through proper 301 redirect mapping, content migration, sitemap submission, and search engine notification. Most clients see ranking improvements after launch because the new site is faster and has better structured data.

How long does a redesign take?

Most redesigns deliver in 4-10 weeks depending on site complexity, content volume, and integration requirements. The audit and migration plan happen first; then design and build run in parallel.

How much does a redesign cost?

Redesign pricing depends on the size of the existing site and the complexity of the rebuild. Most projects run in the low-to-mid five figures. We provide a fixed-price proposal after a free site audit.

Can you keep my domain and email?

Yes. Domain and email stay exactly as they are. Only the website hosting and code change.

What happens to my existing content?

We audit every existing page and decide whether to preserve, consolidate, or retire it. Pages that rank well or have inbound links are preserved with their content and URL. Underperforming pages are consolidated or retired with proper redirects.

Will my new site load faster than my current one?

Almost always — typically 3-8x faster. Custom code ships only what's needed; template platforms and WordPress ship megabytes of unused JavaScript. The difference is measurable in Google PageSpeed Insights and Core Web Vitals.

Do you serve businesses outside Kansas?

Yes. Headquartered in Hays, Kansas, the firm delivers redesigns for businesses across the United States.

Related

Take over your outdated site without losing rankings

Free site audit with Tyler. We'll identify what to preserve, what to rebuild, and send a fixed-price proposal.

Get in Touch